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Baking Boss

Food strategy &; marketing experts

Baking Boss helps ambitious café, bakery and restaurant owners build more profitable businesses.

The cherry on top? We bake too.

Food Strategy & Marketing Expert

Helping ambitious café, bakery & restaurant owners build more profitable businesses.

The cherry on top? I bake too.

Boss your business

The best thing since sliced bread

I am a passionate food and hospitality consultant specialising in creating agile business strategies and customer-focused marketing. 

The aim of Baking Boss is simple – to help ambitious independent café, bakery and restaurant owners grow more profitable, sustainable and adaptable businesses.

The world has changed a lot over the last few years, and I understand the challenges facing the food and hospitality industry. That’s why I work closely with every client and business, using data driven insights to create bespoke business, marketing, and visibility strategies to get results.

Be a baking boss

The recipe for success

I have over 20 years experience in business strategy, marketing, digital and communications, leading award-winning national campaigns for various business. But my passion is in food and hospitality.

6 years ago, I left my corporate job to follow my passion for baking. I opened my own café, bar & bakery with no professional baking experience. I grew the business to 6 figures within the first six months of opening and even won Britain’s Best Loaf awards, beating some of the best bakeries in Britain.

I started Baking Boss because we want other independent businesses have the successes that I had.

Download the FREE guide on how to open your own café, bakery or home baking business.

bake with me

Rise to the challenge

Do you get frustrated when your bread doesn’t rise or when your scones come out of the oven looking like pancakes? Yes, I’ve been there too!

I’ve made all the mistakes you could possibly make from ‘soggy bottoms’ to ‘dead dough’. But after lots of practice (and a few tears), I learnt how to overcome those mistakes and even won Britain’s Best Loaf awards.

The good news is that as I’ve made all the mistakes for you, I can teach you how to gain the knowledge and confidence you ‘knead’ (pun intended) to create showstopping award-winning bakes in your own kitchen.

Download my FREE guide on how to make an award-winning loaf at home.

Hungry for more

Why Baking Boss?

I believe in honesty, transparency and integrity. Baking Boss is built on building communities in a creative way through food. If you’re passionate about what you do, then I will help you transform that passion into a more profitable business. 

I also love trying new food experiences, coffee, cake and a chat.

ABOUT US

There are some things you should know...

I don’t just talk the talk, we also walk the walk. I love baking and when we’re not busy helping other business owners, I’m in the kitchen, cooking up a storm.